Company growth resulting in new hires and internal promotions

Patient Plan Direct has expanded its team with the appointment of three new staff, as well as promotions for existing team members, in line with significant business growth.

With 2022 being a record-breaking year for the dental plan provider Patient Plan Direct, now in its 14th year, has invested in three new appointments:

Matthew Hadman, formerly the Practice Manager of a dental practice with more than 3,000 plan patients, has joined Patient Plan Direct after three years as a Regional Support Manager at Practice Plan. The unique experience of working within a practice and also selling dental membership plans, brings a breadth of knowledge and insight into the team. This has resulted in Matt making a huge impact very quickly, resulting in a promotion to Head of Groups within six months of joining the business. Alongside serving independent practices, the business continues to structure its technology and resources to support the specific needs of groups.

Emma Wilks joined Patient Plan Direct in October and has already made waves in the Midlands and Greater London area. Based in Essex, her 10 years within the dental industry has included working at a dental manufacturing company, a dental dealership and time at DPAS, before joining Patient Plan Direct. With her specialist knowledge in dental plan memberships, Emma is steadily growing the business in her region, whilst quickly forming strong relationships with our existing clients.

Kristin Fretwell has taken up the new role of Marketing and CRM Manager. A highly experienced marketing professional, she has over 18 years experience across several industries. Whilst developing an enhanced marketing support to existing clients, she will also contribute to driving business growth with a focus on marketing spend effectiveness.

Existing team member, Shula Wilkinson, has also been promoted to a team leader role in the client services department, to support existing team members and recent new hires. Shula has been with the company for over four years and has been key in creating a highly responsive client  services team.

Managing Director, Simon Reynolds, said: “It’s an exciting time for the business with the new appointments and promotions aligned with our growth. Each individual brings a wealth of knowledge to add to our exceptional team, which will not only contribute to our growth objectives in 2023 but will also ensure that we offer more to our clients in terms of marketing, training, advice and more.

“We are always looking to improve and evolve our business to ensure that the level of service is second to none, whilst maintaining our unique USPs – we are a lower cost proposition but offer a market leading level of service to our clients, compared to other major plan providers in the market.”

In line with a growing headcount and to support future expansion, the business has also secured larger office premises with a planned move in February 2023. The new office space is in close proximity to the current headquarters – Daresbury, Cheshire. Work is well underway to finalise the design and delivery of a spacious and modern work environment.

Published: 6 December, 2022 at 11:13